MBA - Master of Business Administration specializing in Marketing




Courses Overview

What will I learn?
Programme Overview
Raffles University Iskandar i s MBA will fast track your career and maximize your managerial skills, as it is focused on the market is needs and latest trends. This is a professionally-oriented programme to develop advanced skills in business for students who already have some practical business experience. The aim is to provide the knowledge and skills for them to operate effectively as senior managers or executives.
The MBA programme at RUI is designed to deliver a solid, integrated and multidisciplinary curriculum focusing on general and evolving management theories and practice through the use of lectures, readings, case studies, group projects, presentations, and business simulations and the dissertation or business study mission, all of which are emphasized to give students the necessary abilities to handle real-life business situations.
The foundation of this MBA is dedicated to applied business education in a multi-cultural learning environment, comprising of two key management skills, (i) functional skills i of economics, finance, marketing, operations, management, and accounting, and (ii) performance skills i of leadership, teamwork, ethics, social responsibilities, and communication that are so critical for effective management in a competitive global economy.
Our MBA programme attracts students from very diverse industries and cultures, and RUI lecturers will leverage on these differences and translate them into learning opportunities. If you ire ready to take on the challenge of being a new or better leader in your industry, the RUI MBA programme is your choice.
Beyond the curriculum and classroom learning experiences, RUI will establish a network of MBA students, alumni, faculty, and a professional link to business and community leaders. This network can be very useful for students when beginning a job search, developing a career path, building business relationships in their current career, or pursuing expertise outside their current field.
This course is mainly focused on Marketing. Choose three from the following subjects are: Advanced Marketing Research and Analysis; Contemporary Issues in Marketing and Consumer Behavior; Service Marketing; Strategic Brand Management; Strategic Marketing Communication.
Career Opportunities
CEO, CIO, CFO, COO, Management Analyst, Management Consultant, HR Director, Marketing Director, Advertising Specialist, Marketing Research Analyst, Financial Analyst, Credit Analyst.


Which department am I in? School of Health and Social Science

Entry Requirement From Vietnam

Applicants must have honours graduates (minimum 2.2) to pursue post-graduate study to Masters. Other English Language Requirements: Pearson 58.

Entry Requirement For International Student

• Pass SPM with credits in any 3 subjects
• Possess a Unified Examination Certificate (UEC) and qualify to enter Raffles University Iskandar

Path Way Options by Other Partners

Pathways options
Offered by other partners
This university accepts pathways courses from Fleming College
St. Lawrence College
Durham College
Georgian College

Full Time (1 year 4 months)

Contact provider

Expected May, September 2018

Raffles University Iskandar Menara Kotaraya, Level 9, Unit No: 09-01, Jalan Trus, Johor, 80000, Malaysia